Guidelines

Zazzle Referral Program Update

New Associates Emails

Exciting news for Zazzle Associates! Zazzle has added a new feature that allows you to receive an email when you make a successful Associate referral! You can select between receiving the emails immediately upon the referral, daily, weekly, or monthly. This will help you see where and how your marketing efforts are paying off. Now get out there and start referring!

If you are not currently participating in the Zazzle Associates Program, or don’t know what the Associates Program is, here is a summary.

  • Zazzle will pay you a base rate of 15% of the sale price for any order that you refer to Zazzle with the opportunity to increase that rate with Volume Bonuses.
  •  You can refer your own products, branded products, products that you like, or even link to ANY page on Zazzle!
  • To allow Zazzle to track this, each person upon signing up for a Zazzle Account is given a unique referral ID that is a 12 digit number and can be found at www.zazzle.com/my/associate/associate.
  • To use your referral ID, simply add ?rf=111111111111 (replacing the ones with your unique ID) to the end of any link. You can also use our various referral link generating tools which can also be found on the Associates Tab of your account.

For more information on the Zazzle Associates Program, check out the guides here!

 
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How to Become a Zazzle Proseller

 

 

 

 

ProSeller Program

How It Works

Zazzle ProSellers are the most successful Sellers on Zazzle. We are very proud to recognize your accomplishments within the Zazzle Community and we look forward to supporting and accelerating your continued growth and success!

The 2011 ProSellers program is a FREE, invitation-only Seller benefits program. As a part of the program, members will enjoy exclusive benefits aimed at accelerating the growth and success of their business on Zazzle.

Qualifying is easy and based on lifetime earnings – Basic ProSellers only need to earn $100 to participate!

View

The Benefits
The Requrements
FAQs

Benefits

 

2011 ProSeller Benefits Basic Bronze Silver Gold Platinum
Recognition          
  Official ProSeller Badge Included Included Included Included Included
  Annual Free Business Cards (100)   Included Included Included Included
  Limited Edition Silver Printed Shirt     Included Included Included
  Limited Edition Gold Embroidered Hat       Included Included
  Limited Edition Embroidered Jacket         Included
ProSeller Community          
  Free Seller Conference Invitation Included Included Included Included Included
  ProSeller Forum Access Included Included Included Included Included
  Bronze ProSeller & Up Forum Access   Included Included Included Included
  Silver ProSeller & Up Forum Access     Included Included Included
  Seller Conference VIP Access       Included Included
Marketing Support          
  ProSeller Newsletter Included Included Included Included Included
  New Product Launch Notifications   Included Included Included Included
  New Landing Page Notifications     Included Included Included
  Priority Marketing Campaign Consideration       Included Included
  Merchandising on Top Landing Pages       Included Included
  Access to Employee Promotions         Included
  Custom Decorated Landing Page Strip         Included
Product          
  Access to Product Samples Program     Included Included Included
  Feature Request Telecon       Included Included
Support          
  Access to 1-800 ProSeller Support   Included Included Included Included
  Access to Premium ProSeller Support       Included Included
  Access to Elite ProSeller Support         Included

*Diamond Level members will be personally contacted about their benefits

Requirements

ProSellers are categorized into six levels based on their total lifetime earnings from Zazzle’s U.S. domain (Zazzle.com). Benefits vary for each level. Zazzle calculates eligibility for all levels on a monthly basis. Qualifying members will be notified via email.

All ProSeller memberships are subject to cancellation if members do not comply with all Zazzle marketplace policies. Silver ProSellers and above must earn at least $100 from Zazzle.com within each calendar year to maintain their ProSeller status. Instances of Sellers no longer qualifying for their current levels will be reviewed on a case by case basis. Any ProSeller whose status changes will be notified accordingly.

2011 Requirements
Lifetime Earnings Basic Bronze Silver Gold Platinum Diamond*
$100+ $1000+ $25,000+ $100,000+ $250,000+ $500,000+

*Diamond Level members will be personally contacted about their benefits

FAQ

How are lifetime earnings calculated?It’s simple and straight-forward. Lifetime earnings are based on the total royalties, referrals, and volume bonuses that you’ve earned since your first sale on Zazzle.com. We invite new Basic Level ProSellers and graduate qualifying ProSellers on a monthly basis.

Can I combine my earnings from multiple stores?Absolutely. Earnings from multiple stores are captured through your presiding Member Profile. It’s just that easy! Learn more about Member Profiles.

How will I be notified?Sellers who qualify will be notified via email.

How long can I be a member?Membership for the program is 1 year. Beyond this, you can be a member as long as you meet the program requirements above.

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The Official Guide to Design Content on Zazzle

What content is acceptable for designs on Zazzle?

This is an important question and new designers sometimes find themselves in hot water when posting products for sale that have copyrighted, trademarked or questionable content on them.  The following verbatim reprint of the official Zazzle guidelines will help you steer clear of these disturbing and often disruptive issues.

Acceptable Content Guidelines

We would like for everyone to enjoy all the products that Zazzle has to offer. We fully respect the rights to free expression, and are thrilled that Zazzle products enable people to express themselves fully in the real world.

To ensure that Zazzle continues to be enjoyed by everyone, we have a few rules that we ask for everyone to abide by. The following content is not permitted at Zazzle:

  • No text or images that infringe on any intellectual property rights including, but not limited to copyrights, trademarks and rights of privacy/publicity
  • No text or images of obscenity, pornography or nudity that is not artistic in nature
  • No text or images that encourage or glorify drug use/abuse
  • No excessive violence
  • No content that is libelous or defamatory
  • No content that can reasonably be viewed as harassing, threatening, or otherwise harmful
  • No hate speech
  • No content that can reasonably be viewed as discriminatory based upon race, ethnicity, national origin, sexual orientation, or disability
  • No content that violates or encourages anyone else to violate any law

Any products that are deemed unacceptable by the rules above, or deemed offensive or in bad taste at the sole judgment of Zazzle will have the products cancelled and removed from the Marketplace with or without notice.

Zazzle Content Ratings

You must also comply with our Ratings System when posting your products. Choose the link corresponding to your Zazzle portal to view its specific ratings system.

If you have any concerns about a product, please click the “Report Violation” link on the product page, or you can contact our Content Management Team at content_review@zazzle.com.

Click this illustration to see complete list of world famous brands available for customization and purchase

Customization Of Officially Licensed Merchandise

Zazzle is proud to be in association with a myriad of content partners. With the power of Zazzle, you have the ability of online customization for your favorite movie characters, music artists and branded products. In addition to our Acceptable Content Guidelines, we ask you to follow a few more rules.

Here you will find the guidelines of what is generally prohibited for printing on officially licensed merchandise:

  • No text or images that may be considered offensive or be controversial to others in any manner
  • No sexual connotations
  • No images or references of illegal drugs
  • No names of politicians or political statements
  • No business advertising
  • No church names, company names, school names, abbreviations of school names or sports teams, trademarks, slogans or tag lines
  • No events other than those with a family name incorporated (“Johnson Family Reunion”)
  • No text or images that may place the brand or any of its affiliates in a negative light or which the brand does not wish to have placed on its products

For Appropriate Use Guidelines for Disney products click here.
For Appropriate Use Guidelines for Custom Stamps click here.
For Appropriate Use Guidelines for Keds Shoes click here.

The Zazzle User Agreement

For a full description of our acceptable content guidelines, please see our User Agreement. Simply choose the link corresponding to your local Zazzle international portal.

The Zazzle Nonexclusive License Agreement

If you publish your product for sale, you must agree to our Nonexclusive License Agreement.

For a full description of our Copyright/IP Policy, click here.


The Fine Print:

1.                            We reserve the right to decline to use your uploaded image or text at our sole discretion.

2.                            Prior to uploading an image or text, you must read carefully and make certain you understand our User Agreement.

3.                            You may not upload an image or text that violates the Terms of Use.

 

You must own all rights (including copyright) in the image and text you upload or have the written permission of ALL persons who own (a) the rights to upload the image or text and (b) the rights to authorize the uses permitted in the User Agreement. If someone other than you is the owner of the image or appears in it or has created the text, you must obtain such permission from those persons. If you upload any image or text that violates our User Agreement, your account may be terminated.

By clicking “Make it now”, you certify that (a) you have read and agree to the User Agreement; (b) the image does not violate the User Agreement; (c) you own or have obtained all Rights necessary to upload this image and/or text and authorize the uses permitted in the User Agreement; and (d) you are granting Zazzle the license to make all such uses of the image and/or text.

Zazzle Marketplace

Famous Brands Marketplace

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by Stuccoloco --click to view details or to purchase

 
 
 
 
 
 
 
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Zazzle Tips that Work

After only six months, The Tubac Presidio Park Shop has been awarded Pro Seller status and all of us participating in this non-profit Zazzle online gift shop are thrilled! Best of all it cost no money and required a minimum of advanced computer skills. We used simple HTML only and an investment of zero dollars. If you have time and dedication you can do it, too.

Complete Article

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Top Ten Things to Know BEFORE Opening a Shop on Zazzle

Who am I?

As an amateur artist in 1999, I began selling art trading cards on ebay, and eventually acrylic paintings.  I developed a following (both locally and online) and always on the look out for other art venues, I stumbled upon Zazzle in early 2009.  It is free to open a shop (nothing I reccommend in my articles requires money or advanced computer skills) so the price was right and they let you design your own storefront.  But I had no idea what Zazzle was all about.  I began by uploading scans of my doodles, drawings and paintings and proceeded to put them on greeting cards, mugs and t-shirts.  I did this randomly with no particular plan in mind and promptly forgot about them.  A few months later I recieved an email from Zazzle saying Sold!  I had sold 100 copies of one of my greeting cards.  That was all the encouragement I needed and I have never looked back.  Our household now has a second income and I have something satisfying and expressive to work on every day.  I have encouraged many others to open shops at Zazzle, and am a true fan of this excellent platform.  The quality of production, customer service, and availability of resources has never let me down.  I am proud to be associated with Zazzle, but I wish I had known how to go about things when I was starting out.  My Stuccoloco shop is successful but messy.  I had no idea how to network and I had few true computer skills.  My learning curve was steep, however, and I have learned so much over the past two years.  I, as a volunteer, have opened a shop, Tubac Presidio Park, to raise funds for the preservation of the park using the information that I pass along today, and you can click the links just below this paragraph relating to various tips so you can see what I am talking about and how they can be applied effectively.

Tubac Presidio Park Zazzle shop

Tubac Presidio Park Blog

Tubac Presidio Park on Facebook (I added last week and should have started it in January along with the Zazzle shop and blog)

I use my Stuccoloco Twitter account to twitterfeed all my shops, pages and blogs.

The name Stuccoloco has proven to be a bit of a stumbling block (it is a joke based on the fact that I like to plaster random objects and carve and paint them-stucco plus loco or crazy) because no one knows how to pronounce it (stuck-oh-loh-coh), how to spell it or what it means and I wish I had known what to consider before naming my shop.

Top Ten Things I wish I had Known Before Opening my Shop 

1.      What will I sell? 

If you are setting up shop on Zazzle, you are probably an artist, photographer, or graphic designer with images you wish to share with others.  Consider your point of view and choose those images that best express who you are, and design products that best showcase your aesthetic sense.  This is important because your first 100 products will represent you in the marketplace for the next year or so.  After sales kick in, you will be represented by whichever products are most popular.  This is determined by sales, views and star ratings.

2.      Who will my customers be?

You probably have an idea about who will want to purchase your products.  Focus on age group, male/female, hip/mainstream, mass appeal or niche, political viewpoint, religion, humor, occupations, and any thing that relates to your subject matter.  This is important because it will help determine the design/colors/feel of your shop.  Pastels, flowers and a fun flirty opening paragraph will appeal to a younger female customer base, while a bold design in dark colors will appeal more to males.

3.      Do I want to specialize?

Look at some of the shops currently on Zazzle.  Some sell only wedding invitations and related products.  Some are a random mix.  Some shops are mega-stores selling everything under the sun.  Some sell only t-shirts or business cards.  This is important because you want your designs to be showcased in a way that makes them most appealing rather than have them competing against each other for a customer’s attention.

4.      How should I organize my shop?

Some Zazzle shops organize by designs (each design is its own category) and some by product (each product type is its own category).  Everyone argues about which is best.  Imagine you are shopping online.  Which would make it easiesr for you to find one of the products you offer?  Go with your instinct and personal experience to determine what makes sense for your products.  See post Using Zazzle Categories Creatively

5.      What will I call my shop?

This is very important so select a name you are willing to live with for years to come.  Networking, links, search rankings and any other promotion you do will be compromised if you switch later. Pick a name that will stand on its own and that is in keeping with what you are selling and to whom you are selling.

6.      Do I need a logo? 

Yes.  Designing a logo will help you decide on the header design for your shop and will help set the tone for your shop. Design it to fit inside a square, which is the shape of the space allowed for this when uploaded. I would also recommend using this as your profile picture on Zazzle, unless you have a photo of yourself you wish to use.  Incorporating the two, if possible, is ideal.  Incorporate your logo into a custom header for your shop as well.  The size of a custom header for Zazzle is 2360×400 pixels and you can include samples of your work or a catchy phrase when designing it.

7.      How will my shop be found?

You will be competing with over 40 billion products in the Zazzle marketplace, so relying on being found in a Zazzle search alone is not enough.  My best success has come from setting up a corresponding blog (using your logo, header design, and color scheme) and Facebook page (use your logo as your profile picture).  Your current Twitter account is fine or set one up if you do not currently subscribe so that you can set up a twitterfeed directly from your Zazzle shop.  More info on promotion, networking, search engines and blogs in a later post. Note:  barraging twitter with all your products may seem off-putting but it is mainly for the benefit of search engines rather than for your twitter followers so consider this before using your personal twitter account for this purpose.  Same goes for Facebook.  Rather than using a feed, I opted to start a separate page and do the posting myself.)

8.      How much time will I have to invest?

This, of course, is up to you and will be determined by your ambition, by the free time at your disposal (work and family demands), and by whether or not you enjoy the process.  Any successful Zazzler will tell you that creating products and marketing them to the public developed into an obsession soon after their first sale.  I spend well over 40 hours a week on Zazzle or performing Zazzle related tasks (I am retired from the restaurant business).  Eventually, the money you make will reflect the time you put in.  It takes from one to three years to develop a following.  Many artists and designers have a following already and this speeds up the whole process since they can now be referred to Zazzle. A large network of loyal friends and family also helps when starting out!

9.      How much money can I make?

This is a difficult question to answer because so many factors must be considered.  If you are already an established artist, photographer or graphic designer the sky’s the limit and you will be rewarded according to the time you spend on product design and networking fairly quickly.  If, like me, you pursued art or photography as a hobby, it will be less rewarding and perhaps discouraging at first.  With persistence, you could make at least $1000 your first year, building up to a second income by year three.  The speed at which you increase sales will be determined by the time invested, the quality of your designs, the networking you do, and how successfully you have gauged your audience.  At the end of each Christmas season, take stock of your accomplishments and adjust your Zazzle related tasks accordingly (you may need more products, you may need to blog and network more often, you may need to specialize or expand you product line).

10.   How many products do I need to offer on Zazzle to be successful?

Your first goal is to have 100 varied products with strong designs or artwork featured on them. If you offer 100 mugs with ‘Happy Birthday’ in a different color on each you will not be off to a good start.  Design a variety of products using at least 10 of your best designs, photos, and artwork to begin with.  Make sure a potential customer is not bored by what they see when visiting your shop for the first time, and since many of your products will be viewed in the marketplace, outside of the context of your shop, make sure each design is interesting enough for them to follow the store link provided by Zazzle and take the time to visit your actual shop.  Try to have 1500 products for sale by the end of year one.  You will be fairly well established at that point, with a good foundation upon which to build.  Keep your shop active by adding products whenever you have time and, of course, keep promoting!

Coordinating Headers, Logo, and Category Box A consistent design helps visitors readily identify you and helps establish your ‘brand’.

I will be expanding on the general information provided here in future posts so I invite you to subscribe.  I will also be sharing tips from other Zazzlers, wesites and the Zazzle proseller forum to which the new Zazzle shopkeeper does not have access.

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Thank you for visiting.  I hope you have found this information helpful.  My best wishes for your future success!

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